3D projection mapping – Sony

Madrid / Spain

May 2010

Campaign 3D TV

Location: Colegio San Augustin

Immediately after the finals of the UEFA Champions League 2010, Madrid had the scoop of having two 3D projections on the same day. Commissioned by Sony, NuFormer developed two beautiful projections for two different buildings at two different locations in Madrid to promote Sony’s latest 3D TV.


Script and storyboard design in cooperation with PAPA Projects. Creative content production by NuFormer. Technical production by Creative Technology Holland.