Partnership with Bluemedia
05 May 2017
NuFormer partners with Bluemedia for US market and international productions
NuFormer and US based Bluemedia have confirmed this week that NuFormer will be their preferred supplier for all the creative work for their multi-media productions.
Bluemedia, a leading U.S. provider of signage, decor and experiential marketing has extended their services for the US market in 2016 which include immersive domes & 3D video mapping.
For this addition Bluemedia attracted Digital Media ETC. CEO Paul Whitney, who has 20 years of experience in this field on the highest level, to lead their team as Executive Producer. Paul Whitney and NuFormer CEO Rob Delfgaauw have worked together for many years on multimedia projects such as the launch of the latest Star Wars movie and the car mapping for Toyota Avalon.
So it was obvious that NuFormer got involved in one of Paul’s first main projects for Bluemedia: developing the impressive 3D video mapping projection content for NFL’s 51st Superbowl, which was a main attraction in Houston. For Bluemedia it was clear that the tandem Rob-Paul had to be secured for all future projects, nationally as well as international. Therefore on the 25th of April an agreement has been made in Phoenix, Arizona, that NuFormer and Bluemedia partner.
With this preferred relationship Bluemedia now has also one of the most experienced, award winning design and development teams in the world in the field of Virtual Reality. In 2016 NuFormer designed and developed all the VR content for the NatGeo project in NYC where visitors of their dome were offered the opportunity to virtually fly a spaceship to the planet Mars and make a landing.
With both 3D video mapping and VR productions added to their already existing Immersive Dome services, Bluemedia is poised to be one of the leading multimedia providers in the US.